CrowdProperty joins FIBA as a lending partner, alongside key appointment to support expanding distribution strategy
CrowdProperty is delighted to announce that the business has joined the Financial Intermediary and Broker Association (FIBA) as a lending partner, supporting finance professionals in the UK to deliver outstanding solutions and service to their clients. Following 8 years of robust brand building in the property development lending space, CrowdProperty is the UK’s leading specialist property development lending platform. The unrivalled expertise in property and investing at the heart of the business means CrowdProperty is a well-established brand that is recognised and respected in the developer marketplace.
Underpinned by a Property Team of diverse experts, made up of property developers and RICS surveyors, CrowdProperty understands and guides developers on the intricacies of projects. Combining expertise with a market-leading, proprietary technology platform, the business is able to carry out stronger, quicker and more relevant due diligence, to provide bespoke terms, working with the broker and client to make the deal fit.
CrowdProperty’s Property Team handles each proposal on a project-by-project basis, offering support and knowledge to both experienced and inexperienced developer clients. With a unique ‘property finance by property people’ proposition, property professionals can talk directly with our decision makers enabling true partnerships with both brokers and developers to ensure success for all involved. CrowdProperty’s mentality is we are in it together - we want to support the market by offering terms that work and enable a deal to be well structured and completed.
Like many lenders, CrowdProperty works alongside brokers to help secure funding for their clients. CrowdProperty’s strategy of having diverse sources of capital across major institutions, investment funds and high net worth private investors ensures reliability of funding no matter what is happening in the wider market. This was seen throughout the Covid-19 pandemic where we continued to lend with ease when many lenders who used single sources of capital failed to deliver.
In order to support the distribution strategy of the business over the next few years, we are excited to announce the latest addition to our team: Sonia Mann, Head of Intermediaries.
Sonia brings over 20 years of experience in relationship management for high street and specialist lenders, managing a portfolio of commercial clients and developing strategies to deliver a customer centric environment.
Sonia commented: “CrowdProperty’s expanding distribution network means the business will partner with key brokers in order to increase the probability of completion success for property developers. We provide bespoke terms, working with the broker and client to make the deal fit - I’m excited to bring my experience to drive this growth.”
Sonia is supported by our Regional Business Development Teams in the North, Midlands and South, providing national coverage to serve clients with speed, ease, certainty, transparency and expertise.
Chief Commercial Officer Damon Walford noted: “We recognise that the broker channel is vital to the continued success of our business and have invested heavily in the team to support this. The appointment of Sonia has come at a key time for the business - having had a very successful 2021, we look forward to leveraging the team’s expertise in delivering our strategy. Our ability to leverage our understanding of cashflows and timings in the property development area, as well as raising facilities to support projects, means we’re well-placed to support ambitious property professionals in delivering their ambitions.”
Having already successfully funded 2,000 homes worth over £420 million, CrowdProperty is in a unique position to continue dominating the market with a clear strategy which will enable the business to reach £500 million lending per annum by 2025. To find out more about how CrowdProperty can help, please visit www.crowdproperty.com/brokers/fiba
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